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Can A Dating Site Make Money From Google AdSense?

published on 7/25/2009 in SEO and Marketing
Can A Dating Site Make Money From Google AdSense?

Google AdSense has become a trendy way of making money for most websites including dating sites. Just look at how plentyoffish.comis raking in thousands of dollars in AdSense revenue and yet they provide free matchmaking services. This means that every dating site has potential of generating money, irrespective of the way one decides to monetize it.

The downside of monetizing a dating site using Google AdSense is that it takes a good amount of time and a good level of comprehension in order to make money. If you really want to start earning money from AdSense, then I suggest you follow the steps below.

  1. Locate a Niche Dating market

    It's vital that there be a confined market for your dating services. A niche dating market is important in beating competition. It's also paramount that you're knowledgeable or passionate about the niche you choose because you will be providing dating content related to this niche. The dating industry is huge and you can turn your passion and knowledge about dating into an AdSense business.

  2. Purchase Dating Software

    The reason of purchasing dating software is to build your dating site. Of course you can build your own site if you are knowledgeable in web design. However, I recommend using dating software because you won't have to start from scratch. You will be given active profiles to start with and all you have to do is market your dating site to attract more members. With a dating site builder, you'll need little technical knowledge. With dating software, you will get a complete package including web hosting. One thing you should take into account when writing the copy is to use keywords that users may possibly search for when looking for dating information.

  3. Join Google AdSense

    Your site must be online before applying for Google AdSense. It will take a few days (minimum two days) for Google to evaluate and approve your dating site. Inserting AdSense code is quite easy and dating software can help you with it.

  4. Drive Traffic to Your Dating Site

    Making Money from Google AdSense has a lot to do with Traffic. The more targeted traffic you drive to your dating site, the more money you will earn. There are many methods of driving traffic to a dating site.

You don't have to charge for membership on your dating site. If you pursue the above steps and do your research you should be able to start earning from Google AdSense revenue.


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Comments

10/8/2009 11:03:00 AM
PlentyOfFish was successful in attracting large membership, and retaining this membership because of its unique features vs other well-funded dating sites of the time. Viral marketing and reputation based marketing is still key especially for a a new dating site to gain a share of the market. Yes, money can be made via Adsense but if that is the goal of the dating site, then it will not succeed in the long term. MHO.
5/31/2010 2:54:00 PM
Nice post! Very informative.
7/10/2011 9:51:00 AM
Do you know if the same works for affair websites? I don't write about porn sites and similar, but I do promote casual and adult dating. Most of my traffic hits affair websites (AshMed and the gang). Do you think I can put google ads there?
9/21/2011 6:35:00 AM
Nice article. I only wonder if a dating site be considered as a porn site? I wrote a post about Filipino women and someone from a dating site contacted me for an exchange link. I can see the site is okay; but still I'm worried that Google will consider it as a porn site because of the sexy profiles of the ladies. I don't want to lose my PR.

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